14 Signs That Your SEO Sucks & It's Time for an Overhaul

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Hey hey!

SEO isn’t something you can set and forget. If it’s not working, it’s time to take action.

I’ve seen businesses miss massive opportunities by ignoring clear signs their SEO is underperforming.

Today, I’m sharing the top 14 red flags that scream it’s time for an overhaul.

Let’s dive in:

1/ Low Organic Traffic

- Minimal visitors from search engines.

- Indicates poor keyword targeting or ranking issues.

2/ High Bounce Rate

- Users leave quickly after visiting.

- Signals irrelevant content or slow page load times.

3/ No SERP Features

- No rich snippets or featured snippets appearing.

- Missing structured data or weak content optimization.

4/ Low Dwell Time

- Users spend little time on your site.

- Your content isn’t engaging or useful enough.

5/ No Backlinks

- Few or no reputable sites linking to you.

- Signals weak content authority and outreach efforts.

6/ Ranking for Irrelevant Keywords

- You're ranking, but for terms that don’t bring valuable traffic.

- Poor keyword research or misaligned content.

7/ Poor Mobile Usability

- Site is hard to navigate on mobile devices.

- Google penalizes poor mobile experiences in rankings.

8/ No Keyword Ranking Improvements

- Keywords stuck on low pages.

- Indicates stagnation or wrong optimization strategies.

9/ Slow Page Speed

- Site takes too long to load.

- Bad for both user experience and search rankings.

10/ High Drop-Off in Conversion Funnel

- Visitors don’t move past initial pages.

- Indicates poor content flow or call-to-action problems.

11/ Missing Meta Descriptions

- Pages lacking compelling meta descriptions.

- Missed opportunity for improving click-through rates.

12/ No Local SEO Presence

- Low visibility in local search results.

- Missed local opportunities or poor local listing management.

13/ Indexing Issues

- Pages are not being indexed by search engines.

- Could be technical problems like broken sitemaps or blocked pages.

14/ Declining Search Visibility

- Your site’s ranking positions are dropping.

- Signals competition outpacing you or algorithm penalties.

Thoughts

It's HARD to be perfect in SEO.

Even I find weaknesses on my own sites.

That's perfectly okay.

What matters is how you react.

Do you jump on it and improve?

Or do you let it slide for months?

Identify problems in your SEO.

And make the improvements.

That's the only way.

Advice

Audit your SEO today—don’t let these red flags hold you back from growth.

Cheers,

Connor

Whenever you’re ready, here’s 3 ways I can help you:

1. My SEO Course: “The SEO System” teaches the exact daily, weekly, and monthly SEO processes I’ve used to scale multiple companies to 6, 7, & 8 figures in sales. Available for pre-sale now!

2. TrioSEO: Hire me & my team to create SEO content for your business. We’ll create a comprehensive SEO plan, execute, & keep you updated so your business gains more traffic, leads, & sales. Get a Free SEO Audit.

3. Promote yourself to 90,000+ SEOs, marketers, & entrepreneurs by sponsoring this newsletter and my social channels. (Booked out 1 month). Email me for info.

Connor Gillivan has been building six, seven, and eight-figure businesses for the past 10 years with SEO. It’s my personal mission to create a community and services that help you grow your business by finding more people who would benefit from what you. When I started out, I wanted to make the community an inclusive, welcoming table where everyone can come to get help using high-end SEO strategies to take their businesses to the next level. After several years, and over 3000 combined followers across Facebook and LinkedIn, I will always aim to get better at what I do every single day. In addition, my primary focus is on my relationship with you. This way every time you interact with me, you end up getting ideas that take your project to the next level. I particularly appreciate when my following provides feedback via testimonials, reviews, and comments left on my site or social media accounts. Because with that feedback, I can use it to make your next experience even better than the last. Since I put so much effort into my relationship with you, I hope that any investment in me is exactly the way you hoped it would be. Because by choosing to utilize my services, it’s my promise that I will provide an experience that you will love over and over again. Now, as much as I care about making the world a better and more efficient place for businesses like yours, I also care about your privacy. I’m committed to the right to your privacy and strive to provide a safe and secure user experience. My Privacy Policy, to which you can find a link at the bottom of my website homepage, explains how I collect, store and use personal information, provided by you on my website. It also explains important information that ensures I won’t abuse the information that you provide to me in good faith. By accessing and using my website, you can trust that what you want to be kept private, will be kept private. If at any time you would like to read the Privacy Policy and get a better understanding of your rights and liabilities under the law, feel free to visit my site, find the privacy policy in the footer, and read it. If there is something you are concerned about or wish to get more clarity on, please let me know by replying to this email. The Privacy Policy also informs you of how to notify me to stop using your personal information. If you wish to view my official policies, please visit my official website.

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