36: My Ultimate SEO KPI Cheat Sheet

How I track SEO to ensure growth & results.

Author

Connor Gillivan
April 21, 2024

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Hey hey!

Mastering SEO is all about understanding what to measure.

I've put together my ultimate cheat sheet of SEO KPIs that I personally use to monitor and boost performance for both my businesses and TrioSEO clients:

  1. Organic traffic

  2. Keyword rankings

  3. Clickthrough rate

  4. Bounce rate

  5. Conversion rate

  6. Page load time

  7. Backlink quality

  8. Backlink quantity

  9. Domain rating

  10. Organic clicks

  11. Pages per session

  12. Top exit pages

  13. New vs returning

  14. Mobile traffic

  15. Pageviews

  16. Time on site

  17. Top landing pages

  18. Organic share

  19. Local visibility

  20. SERP presence

  21. Organic conversions

  22. Keyword growth

  23. Content gaps

  24. Branded vs non-branded

  25. Indexing issues

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Summary

I track this data on a monthly basis.

For my B2B companies & TrioSEO clients.

You can't grow SEO without DATA.

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Action Steps

  1. Open a Google Sheet. Add these metrics.

  2. Enter the data each month.

  3. Analyze & make decisions.

It's a matter of just doing it.

I’ve been doing this for years and it works MAGIC.

I share my exact Analytics cheat sheet in my SEO course if you want access: https://connorgillivan.com/seo. Come join!

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Consistency and attention to detail will make all the difference. Keep at it, and you'll see your SEO efforts pay off!

Best,

Connor

Whenever you’re ready, here’s 3 ways I can help you:

1. My SEO Course: “The SEO System” teaches the exact daily, weekly, and monthly SEO processes I’ve used to scale multiple companies to 6, 7, & 8 figures in sales. Available for pre-sale now!

2. TrioSEO: Hire me & my team to create SEO content for your business. We’ll create a comprehensive SEO plan, execute, & keep you updated so your business gains more traffic, leads, & sales. Get a Free SEO Audit.

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