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Big News: I Just Acquired Ownership in a CFO Business. Here’s My SEO Experiment...

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Hey, Savvy Folks!

You read that title right–

My business partner, Nathan Hirsch, and I are teaming up with Jarrod Souza at CFO Expertise

How We Acquired CFO Expertise (And Why)

We’d been on the hunt for a fractional CFO company to complement our existing portfolio of businesses, particularly our bookkeeping company EcomBalance.

After 6+ months of searching, we found the finance powerhouse we needed:

CFO Expertise is a fractional CFO service run by Jarrod Souza, who has 20+ years of ecommerce finance expertise.

We didn’t waste any time sealing the deal.

My SEO Experiment: Rank #1 on Google and AI

You know me, my SEO hat is always on.

So I decided to do an experiment with this new venture:

I want to see if I can get the CFO website ranking #1 for “ecommerce cfo”.

I’ve put together an SEO and GEO roadmap to get there:

  1. Get to know the business, its services, and its ICP intimately.

  2. Research keywords related to “ecommerce cfo” and build a list of 150+ keywords, with full data about KD, volume, intent, type, etc.

  3. Prioritize keywords to pinpoint the most important ones to go after with content and backlinks.

  4. Devise a plan to create 5-10+ pieces of content per month.

  5. Hire the best SEO writers to write, edit, and publish the content.

  6. Build 5-10 relevant backlinks per month through partnerships, “Featured” answers, podcasts, PR, and more.

  7. Set up proper tracking on Google Analytics, Google Search Console, and Google Tag Manager.

The list goes on and on, but you get the point.

Get Front Row Seats to Our Growth

As a follower, you’ll get insider access to my SEO growth strategy for this new CFO business.

You can expect:

  • Video tutorials

  • Strategies I’m building

  • Step-by-step processes

  • Analysis of performance

  • A real look into my SEO

That’s front row seats to how I think about SEO for REAL businesses. 

Dive Deep into SEO

If you’re interested in following our SEO progress, I recommend taking my SEO Course, The SEO System.

It’s straightforward yet in-depth training on everything you need to know about SEO, so you can better appreciate how I develop SEO strategies and what they mean in the real world.

Plus–learn the exact daily, weekly, and monthly SEO system I used to go from zero to $12M in ARR.

Watch our SEO Strategy Unfold in Real Time

Follow along to see real SEO strategy in action!

Cheers,

Connor

P.S. Need a CFO for your ecommerce business? Book a call with Jarrod!

P.P.S. Special CFO discount dropping in 2 weeks (save $1,000s!)–stay tuned!

Whenever you’re ready, here are 3 ways I can help you:

1. My SEO Course: “The SEO System” teaches the exact daily, weekly, and monthly SEO processes I’ve used to scale multiple companies to 6, 7, & 8 figures in sales. Available for pre-sale now!

2. TrioSEO: Hire me & my team to create SEO content for your business. We’ll create a comprehensive SEO plan, execute, & keep you updated so your business gains more traffic, leads, & sales. Get a Free SEO Audit.

3. Promote yourself to 100,000+ SEOs, marketers, & entrepreneurs by sponsoring this newsletter and my social channels. (Booked out 1 month). Email me for info.

Connor Gillivan has been building six, seven, and eight-figure businesses for the past 10 years with SEO. It’s my personal mission to create a community and services that help you grow your business by finding more people who would benefit from what you. When I started out, I wanted to make the community an inclusive, welcoming table where everyone can come to get help using high-end SEO strategies to take their businesses to the next level. After several years, and over 3000 combined followers across Facebook and LinkedIn, I will always aim to get better at what I do every single day. In addition, my primary focus is on my relationship with you. This way every time you interact with me, you end up getting ideas that take your project to the next level. I particularly appreciate when my following provides feedback via testimonials, reviews, and comments left on my site or social media accounts. Because with that feedback, I can use it to make your next experience even better than the last. Since I put so much effort into my relationship with you, I hope that any investment in me is exactly the way you hoped it would be. Because by choosing to utilize my services, it’s my promise that I will provide an experience that you will love over and over again. Now, as much as I care about making the world a better and more efficient place for businesses like yours, I also care about your privacy. I’m committed to the right to your privacy and strive to provide a safe and secure user experience. My Privacy Policy, to which you can find a link at the bottom of my website homepage, explains how I collect, store and use personal information, provided by you on my website. It also explains important information that ensures I won’t abuse the information that you provide to me in good faith. By accessing and using my website, you can trust that what you want to be kept private, will be kept private. If at any time you would like to read the Privacy Policy and get a better understanding of your rights and liabilities under the law, feel free to visit my site, find the privacy policy in the footer, and read it. If there is something you are concerned about or wish to get more clarity on, please let me know by replying to this email. The Privacy Policy also informs you of how to notify me to stop using your personal information. If you wish to view my official policies, please visit my official website.

When you visit my website you may provide me with two types of information: personal information you knowingly choose to disclose that is collected on an individual basis and website use information collected on an aggregate basis as you and others browse our website. For example, you may need to provide the following information: your name, website URL information, email address, and home and business phone number.

In addition to providing the foregoing information, if you choose to correspond further with me through email, I may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received by mail and telephone. It also explains important information that ensures we won’t abuse the information that you provide to us in good faith. By accessing and using my website, you can trust that what you want to be kept private, will be kept private. If at any time, if you would like, you can read my Privacy Policy and get a better understanding of your rights and liabilities under the law. Feel free to visit the site, find the Privacy Policy in the footer and read it. If there is something you are concerned about or wish to get more clarity on, please let me know by contacting me by replying to this email. The Privacy Policy also informs you of how to notify me to stop using your personal information. If you wish to view my official policies, please visit my website.