My 8-Step SEO Hack for Research, Writing, and Strategy

Want top-quality SEO content written to attract more customers? Schedule a call with me to discuss how my team and I at TrioSEO can help make it a reality.

Time for another SEO hack, friends!

This one took me 10+ years of study and trial and error to perfect. And it’s how I currently get my businesses to rank.

Last week, I gave you a glimpse into how I got 25+ leads and $10K in revenue with EcomBalance, a company in my portfolio.

Today, we’re diving deeper into the SEO process (from keyword to internal linking) that makes these kinds of results happen.

Are you ready?

1. Pool Target Keywords

Start with hub terms related to your offers.

Use tools like Ahrefs, Semrush, or Keyword Planner to find 50-100 keywords by volume, difficulty, and intent.

You want to pick the right keywords—terms people actually search for, that you have a chance to rank for, and that align with your business goals.

2. Prioritize Your Conversion Drivers

Now, label each keyword high, medium, or low intent, and cluster them by topic. This ensures every page has a clear purpose.

Prioritize high-intent keywords that drive leads and sales, then layer in medium and low-intent terms for broader visibility.

3. Build a 90-Day Strategy

Plan 12-20 articles within a 90-day window.

The idea is to mix quick wins (lower difficulty keywords you can rank for fast) with authority builders (long-term, competitive terms that build your site’s reputation).

This way, your content production stays goal-oriented and realistic.

4. Research SERPs

Before writing, analyze the top-ranking pages for your target keywords.

Look at headlines, subheadings, content structure, and angles. Then take note of content gaps you can fill or improve. That’s how you build your competitive advantage.

5. Create Outlines

Develop detailed article outlines based on your SERP research.

Your goal is to ensure that your writing is structured and focused, while naturally incorporating the topics and keywords that Google values.

6. Write the Content

Write for humans and algorithms using E-E-A-T principles (experience, expertise, authority, trustworthiness).

Include examples, statistics, internal links, and naturally place keywords without overstuffing. Your content should feel helpful first, SEO-friendly second.

7. Publish

Optimize meta titles, descriptions, URLs, images, and internal links before hitting publish.

Once live, distribute your content across social media, email, and other channels you control. Don’t rely on Google alone.

8. Build Internal Links

Link new content to 3-5 core articles, and update older pages with new links.

This is how you distribute authority across your site, keep your content network strong, and signal to Google which pages are most important.

SEO Is Long-Term Reputation Play

It’s not a sprint.

Skip steps here, and you trade results for hustle. You miss out on compounding wins that come only with strategic, sustained SEO.

So there’s no secret to SEO wins, really.

It’s simply this: Systems. A repeatable process that gives you scale, speed, and sustainability.

Not getting enough leads from your SEO?

Book a strategy session with me and my team at TrioSEO to learn why competitors are outranking you, and understand how to get more sales opportunities from organic search and GEO traffic.

Get 1/2 off your first month when you sign up for our SEO services today!

Talk soon!

Connor

Whenever you’re ready, here are 3 ways I can help you:

1. My SEO Course: “The SEO System” teaches the exact daily, weekly, and monthly SEO processes I’ve used to scale multiple companies to 6, 7, & 8 figures in sales. Available for pre-sale now!

2. TrioSEO: Hire me & my team to create SEO content for your business. We’ll create a comprehensive SEO plan, execute, & keep you updated so your business gains more traffic, leads, & sales. Get a Free SEO Audit.

3. Promote yourself to 100,000+ SEOs, marketers, & entrepreneurs by sponsoring this newsletter and my social channels. (Booked out 1 month). Email me for info.

Connor Gillivan has been building six, seven, and eight-figure businesses for the past 10 years with SEO. It’s my personal mission to create a community and services that help you grow your business by finding more people who would benefit from what you. When I started out, I wanted to make the community an inclusive, welcoming table where everyone can come to get help using high-end SEO strategies to take their businesses to the next level. After several years, and over 3000 combined followers across Facebook and LinkedIn, I will always aim to get better at what I do every single day. In addition, my primary focus is on my relationship with you. This way every time you interact with me, you end up getting ideas that take your project to the next level. I particularly appreciate when my following provides feedback via testimonials, reviews, and comments left on my site or social media accounts. Because with that feedback, I can use it to make your next experience even better than the last. Since I put so much effort into my relationship with you, I hope that any investment in me is exactly the way you hoped it would be. Because by choosing to utilize my services, it’s my promise that I will provide an experience that you will love over and over again. Now, as much as I care about making the world a better and more efficient place for businesses like yours, I also care about your privacy. I’m committed to the right to your privacy and strive to provide a safe and secure user experience. My Privacy Policy, to which you can find a link at the bottom of my website homepage, explains how I collect, store and use personal information, provided by you on my website. It also explains important information that ensures I won’t abuse the information that you provide to me in good faith. By accessing and using my website, you can trust that what you want to be kept private, will be kept private. If at any time you would like to read the Privacy Policy and get a better understanding of your rights and liabilities under the law, feel free to visit my site, find the privacy policy in the footer, and read it. If there is something you are concerned about or wish to get more clarity on, please let me know by replying to this email. The Privacy Policy also informs you of how to notify me to stop using your personal information. If you wish to view my official policies, please visit my official website.

When you visit my website you may provide me with two types of information: personal information you knowingly choose to disclose that is collected on an individual basis and website use information collected on an aggregate basis as you and others browse our website. For example, you may need to provide the following information: your name, website URL information, email address, and home and business phone number.

In addition to providing the foregoing information, if you choose to correspond further with me through email, I may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received by mail and telephone. It also explains important information that ensures we won’t abuse the information that you provide to us in good faith. By accessing and using my website, you can trust that what you want to be kept private, will be kept private. If at any time, if you would like, you can read my Privacy Policy and get a better understanding of your rights and liabilities under the law. Feel free to visit the site, find the Privacy Policy in the footer and read it. If there is something you are concerned about or wish to get more clarity on, please let me know by contacting me by replying to this email. The Privacy Policy also informs you of how to notify me to stop using your personal information. If you wish to view my official policies, please visit my website.