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Top 20 Digital Marketers to Follow in 2025
Learn from this year’s industry shapers

Want top-quality SEO content written to attract more customers? Schedule a call with me to discuss how my team and I at TrioSEO can help make it a reality.
What’s up, Savvy Friends!
Looking for fresh marketing insights?
With thousands of “experts” flooding the space, I know it gets confusing who to listen to.
So let me give you a hint:
I know a marketer is worth a follow when they are:
Actively building brands
Driving results
Pushing the limits of what’s possible in digital
I’ve rounded up the top 20 voices I trust, so you can learn from them too!

(Yes, I actually hand-draw these 😎)
1/ Pierre Herubel - Marketing Strategy
Need to level up your marketing game, but don’t know where to start?
Pierre is one of the best at simplifying high-level marketing strategies. He also gives scalable frameworks that are deeply rooted in revenue-driven thinking.
2/ Josh Sanders - Creator Growth
If anyone has cracked the creator code, it’s Josh. He builds in public and teaches creators how to go from 1 to 100.
Chris has a sharp creative eye and a keen awareness of trends, making his content a masterclass in storytelling and relevance.
If you need help turning attention into engagement, he’s your guy.
4/ Ruben Hassid - AI Marketing
Stay ahead of the curve by learning how to leverage AI marketing tools from Ruben.
His expertise is AI content and automation, so if you need help there, following him would be a step forward.
5/ Charlie Hills - AI + Content
Charlie’s insights on enhancing content creation with AI are a game-changer.
Master AI tools, adopt optimized workflows, and learn how to scale content to boost your productivity and impact, not replace human creativity.
6/ Jeff Gapinkski - B2B CRO
Boost your B2B brand’s optimization rate with Jeff’s data-backed strategies on funnel optimization and user journeys.
7/ Jess Cook - Content
If you’re a content marketer, you have to follow Jess. She knows content strategy like the back of her hand and gives advice based on real-world execution.
8/ Jason Vana - Branding
Leverage Jason’s expertise in the power of positioning to build branding that’s clear, consistent, and true to you.
9/ Nicolas Cole - LinkedIn Writing
Serious about LinkedIn this year and beyond? Nicolas should be on your radar.
He is a legend in the ghostwriting game, with storytelling frameworks and daily posts that demonstrate how to write not just to gain attention, but to convert.
10/ Lara Acosta - Personal Branding
Lara has built a powerful personal brand. Now she teaches others to do the same with branding blueprints and execution tips.
It’s a huge plus that she’s incredibly transparent in her storytelling and guides.
11/ Nathan Hirsch - Growth and Marketing
A systems guy through and through, my business partner Nathan Hirsch has built multiple 7-figure businesses with lean teams and efficient operations.
Follow him on LinkedIn for no-fluff marketing tips that actually drive results, or subscribe to his newsletter to get one business secret every week.
12/ Matt Gray - Entrepreneur Marketing
Matt is showing the world that systems-driven growth strategies work–and his playbooks are available for anyone to replicate.
In case you’re in doubt, he has built a portfolio of businesses based on the strategies he teaches other entrepreneurs to use.
13/ Luke Shalom - LinkedIn Marketing
Luke has a way of turning data-driven insights into viral LinkedIn strategies.
Want to create high-converting posts? Copy his audience-building and lead generation approach.
14/ Matt Barker - LinkedIn Content
Matt knows the secret behind creating LinkedIn posts that you can scale across formats without losing your voice or dulling your message.
15/ Jasmin Alić - LinkedIn Growth
One of the fastest-growing LinkedIn strategists, Jasmin is a master of empathetic storytelling and niche positioning.
If you’re building a brand, he’s worth a listen.
16/ Connor Gillivan - SEO and Content
Yep, I’m on the list!
Here’s why:
I’ve been driving millions in traffic and revenue for my businesses and helping others do the same for 10+ years.
Follow me on LinkedIn for expert advice, cheat codes, and strategic insights on SEO that drives revenue.
I also give in-depth SEO training with my online course, The SEO System. Learn the exact daily, weekly, and monthly system I used to go from zero to $12M in ARR.
17/ Alex Hormozi - Sales and Branding
Need to bump up your sales this year?
Learn from Alex’s clear, value-packed content on sales psychology and brand positioning.
18/ Steven Schneider - SEO Content
When my business partner Nate and I discovered Steven on LinkedIn, we knew we found the operator we’d been looking for for our SEO company, TrioSEO.
We were right. He crushes SEO content.
He shares the work behind the rankings on LinkedIn. So if you want to see the behind-the-scenes magic, go ahead and give him a follow.
Looking for a pro to run your SEO? Work together with our expert team at TrioSEO to publish SEO content and backlinks that drive reliable leads from Google and AI.
19/ Chase Dimond - Email Marketing
No clue how to run your email marketing? You need Chase in your inbox.
His playbooks are one of the undisputed top resources for email systems that generate revenue.
20/ Marina Parova - LinkedIn Growth
Marina is one of the most influential voices on LinkedIn.
Her content is clear, easy to follow, and aimed at business owners and content creators who want to monetize their personal brand.
Learn from the Pros to Become a Pro
Digital marketing is constantly evolving, so you need to keep learning to stay ahead.
These 20 marketers shaping the landscape today will help you do just that.
Learn from them. Apply their insights.
Next Week: Create the “Perfect” SEO Blog Outline
Every strong piece of writing starts with a solid structure.
So if your writing is hit-or-miss, the first thing to evaluate is your outline.
In the next issue, I’m giving a step-by-step guide on how to create the “perfect” SEO blog outline to ensure stellar writing every single time.
See you there!
Connor
Whenever you’re ready, here are 3 ways I can help you:
1. My SEO Course: “The SEO System” teaches the exact daily, weekly, and monthly SEO processes I’ve used to scale multiple companies to 6, 7, & 8 figures in sales. Available for pre-sale now!
2. TrioSEO: Hire me & my team to create SEO content for your business. We’ll create a comprehensive SEO plan, execute, & keep you updated so your business gains more traffic, leads, & sales. Get a Free SEO Audit.
3. Promote yourself to 100,000+ SEOs, marketers, & entrepreneurs by sponsoring this newsletter and my social channels. (Booked out 1 month). Email me for info.
Connor Gillivan has been building six, seven, and eight-figure businesses for the past 10 years with SEO. It’s my personal mission to create a community and services that help you grow your business by finding more people who would benefit from what you. When I started out, I wanted to make the community an inclusive, welcoming table where everyone can come to get help using high-end SEO strategies to take their businesses to the next level. After several years, and over 3000 combined followers across Facebook and LinkedIn, I will always aim to get better at what I do every single day. In addition, my primary focus is on my relationship with you. This way every time you interact with me, you end up getting ideas that take your project to the next level. I particularly appreciate when my following provides feedback via testimonials, reviews, and comments left on my site or social media accounts. Because with that feedback, I can use it to make your next experience even better than the last. Since I put so much effort into my relationship with you, I hope that any investment in me is exactly the way you hoped it would be. Because by choosing to utilize my services, it’s my promise that I will provide an experience that you will love over and over again. Now, as much as I care about making the world a better and more efficient place for businesses like yours, I also care about your privacy. I’m committed to the right to your privacy and strive to provide a safe and secure user experience. My Privacy Policy, to which you can find a link at the bottom of my website homepage, explains how I collect, store and use personal information, provided by you on my website. It also explains important information that ensures I won’t abuse the information that you provide to me in good faith. By accessing and using my website, you can trust that what you want to be kept private, will be kept private. If at any time you would like to read the Privacy Policy and get a better understanding of your rights and liabilities under the law, feel free to visit my site, find the privacy policy in the footer, and read it. If there is something you are concerned about or wish to get more clarity on, please let me know by replying to this email. The Privacy Policy also informs you of how to notify me to stop using your personal information. If you wish to view my official policies, please visit my official website.
When you visit my website you may provide me with two types of information: personal information you knowingly choose to disclose that is collected on an individual basis and website use information collected on an aggregate basis as you and others browse our website. For example, you may need to provide the following information: your name, website URL information, email address, and home and business phone number.
In addition to providing the foregoing information, if you choose to correspond further with me through email, I may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received by mail and telephone. It also explains important information that ensures we won’t abuse the information that you provide to us in good faith. By accessing and using my website, you can trust that what you want to be kept private, will be kept private. If at any time, if you would like, you can read my Privacy Policy and get a better understanding of your rights and liabilities under the law. Feel free to visit the site, find the Privacy Policy in the footer and read it. If there is something you are concerned about or wish to get more clarity on, please let me know by contacting me by replying to this email. The Privacy Policy also informs you of how to notify me to stop using your personal information. If you wish to view my official policies, please visit my website.

